You don't have an in-app surface to embed sharing into.
Comparison brief
Compare referral softwareCello alternative
Cello is positioned as a saas referral and partner growth. AdvocatePilot is the alternative when you want flat pricing, fraud checks you can read, and a reward queue your bookkeeper can work from.
What Cello is built to do
What it's known for.
Partner campaigns
Referral campaigns
Integrations
Mobile SDKs
GDPR-native positioning
Slack support
Dedicated success on higher tiers
When teams switch
Aimed squarely at in-product SaaS sharing; service businesses and teams without an embedded app are a stretch.
You sell services or run a business outside pure SaaS.
Finance wants reward liability visible before incentives grow.
AdvocatePilot difference
Where AdvocatePilot is different
AdvocatePilot is strongest once the program is live and real money is involved: which referrals are genuine, which rewards to approve or hold, and what finance needs exported at the end of the month.
Advocate portal links that work without an embedded widget.
Reward liability totals and CSV export for your bookkeeper.
SMS and email invites through Twilio and SendGrid when configured.
Migration plan
Recreate your referral offer as a campaign, import advocates by CSV, and keep the reward terms your customers already know.
Export
Pull your advocate list out of the current tool as a CSV.
Rebuild
Recreate the campaign and reward terms your customers already know.
Invite
Send every advocate their new personal portal link.
Run
Work referrals through the pipeline and approve rewards from the queue.